We guarantee clarity, a plan of action, improved execution + most importantly, RESULTS.

Do you also help Gen X and Gen Z professionals?

ABSOLUTELY - and happily so!

While Millennials are our most common client demographic (majority in the workplace by 2020 :), we've helped countless Gen X execs and early-career Gen Zs in all major industries to transform their careers, get unstuck, find clarity, create and follow an action plan and create their dream job on their own terms. 

Tell us more about your situation HERE (click link).

Do you have experience helping execs in my industry?

YES, most certainly :)

We have extensive domain expertise in all major industries, with particular focus on financial services, healthcare, law, tech and academia. We have also worked with Fortune 500 and top startup execs in marketing, pharma, consumer goods, 

Tell us more about your specific needs HERE (click link).

Beyond helping me find my life mission/vocation, can you help with finding my dream job, changing my career, leadership and new manager training, etc.? 

Glad you asked! YES, we offer a full range of career guidance, support and transformation programs tailored for each client.

We work with clients from A to Z to establish their life mission, values, outcomes and ideal role (our proprietary 4-Pillar Methodology), then map their 4 Pillars to title and industry, reach out successfully to decision makers, create and ace interviews and negotiate higher salary, title and benefits before starting, with all the steps in between. 

We also engage with corporations and startups to train high-potential teams and individual execs in leadership. improving communication, becoming effective managers, decreasing turnover while creating higher engagement and loyalty, as well as getting the most out of your team.

Tell us more about how we can help HERE (click link).

OR Email us directly at to tell us about your specific needs. We are happy to work with you and your team to achieve lasting, meaningful results :)





My interview coaching session with Yuri was very helpful and informative. He gave me some great pointers and was very encouraging about my industry transition. His method is good for understanding what you really care about and want to do. I would recommend using him if you need help with framing your approach to interviewing or need feedback on your technique.




"Yuri was great. Very responsive and thorough. He wanted to know about my interests outside of work and helped me think about tying everything together to make a career, not just a job. He also helped me understand how aspects of my current job translate to other industries and careers." 



Just wanted to say thank you for meeting with me today - I greatly enjoyed our conversation. I feel like I learned more about myself in an hour than I ever thought possible - it's impressive how you always seem to ask the right questions. Thanks again!

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MATTHEW D., 33, Industry: Tech

"Yuri's coaching was helpful beyond measure and finally allowed me to walk into an interview with confidence. Prior to our discussion, I was always nervous and never felt adequately prepared, and Yuri gave me some great strategies and candid feedback that took away a lot of my interview anxiety. 

Not only that, I had an interview coming up on short notice, and Yuri was very flexible with his schedule so that I could be prepared. With his help, I received a great job offer and can finally put the job-search behind me." 


DAN Z., 32, Industry: Digital Media Startup

"Working with Yuri was an absolute pleasure and incredibly enlightening.  As someone who has worked in the freelance world for quite some time, I rarely had the opportunity to discuss and negotiate my salary with a prospective employer.  

Yuri was able to walk me through the salary negotiation process, coaching me through what the phone call would sound like, rehearsing different situations, and even helped me think of creative ways to negotiate my salary and ask for other perks as well which I never had even thought of!  

As a result, I managed to improve the original offer from my dream company by $7,500 in a 10-minute chat. I took the revised offer and am thrilled in my new job! I’d highly recommend his services to anyone finalizing a job offer or working to negotiate a review.

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Mohamed H., 34, PHARMA EXEC

"Yuri helped me a lot preparing for my next interviews. He is very helpful and confident. Also, I love my new CV. It looks more professional. It's a real pleasure working with Yuri."

Michael n., 36, Industry: investment management EXEC

"Yuri is an excellent coach and has created a methodology that spurs clients to maximize their potential. Yuri helped me revamp my resume, rehearsed many interview questions with me and delivered pointed feedback, then addressed many of my ingrained habits such as poor posture and lack-luster body language. Yuri brought to our sessions professionalism, creativity, resourcefulness and a profound commitment to help me get the results I wanted. Under Yuri’s guidance, I felt amazingly well prepared for the job opportunity of my life. I owe a great debt of gratitude to Yuri for helping me develop the skills I needed to obtain the job I’ve always dreamed of having."



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Yuri Kruman is a trusted executive, career and life coach and Millennial business strategist, based in New York. A Member of the Forbes Career Council and Startup Instructor/Advisor at 2020 Startups, he is also an Advisory Board Member for multiple startups and for the CX Program at Rutgers Center for Innovation Education. 

Despite great personal challenges, he has successfully changed careers 4 times (neuroscience -> law -> finance -> tech startups -> coaching/consulting), each time with no prior experience or connections.

Yuri has worked with and consulted for seemingly every sector of the professional world, from VC-backed tech startups to multinational banks, pharmaceutical companies, law firms and academia—experience he now brings to help individuals set clear goals toward career and business advancement. He consults startups on HR/Hiring, PR/Media, Growth Hacking and Customer Experience.

Yuri's been featured on Forbes, Huffington Post, Inc., Fast Company, Mashable, BBC, Time, PBS and other top publications. He is a husband and father of two girls, living in Brownstone Brooklyn.



(347) 415-0265




We have worked with Fortune 500 executives and top entrepreneurs in all the major industries, including at:


Let's chat to see how we can help.

Email US: YURI (at)

call us now: (347)415-0265


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