wasting time


We've entered the post-Thanksgiving Resolution Season.


Everyone wants a better body, more confidence, more money, a promotion at work.


(But first, more pumpkin pie, please ;)


How about wanting to do what you were born to do here on this earth?


How about being able to fulfill your life mission?


Mark Twain once said, "The two most important days of your life are the day you're born and the day you find out why."


"But what IS my life mission?"


Great question! Time to do some digging, lazybones :)


If you're ambitious (and who among us isn't), maybe, in 2018, you want to start a side business that brings in an extra $1K/month.


Maybe you want to write a book this year.


Perhaps you want to help more people live a better life.


There's a message inside you waiting to help the masses.


But if won't come out and change the world by itself.


That's all up to YOU.


Resolutions are empty, my friend.


90% will give up on theirs after a week, 95% after a month.


What distinguishes the 5% of us who take consistent action and get results from the pretenders?


It isn't some magic superpower or secret tip or trick accessible only to the rich and famous and brilliant.


All of us do our best to live a good and healthy life despite the many distractions, challenges and setbacks.


There are 3 main factors that transform a person just "getting by" or "surviving" in life to someone who "gets it" and thrives despite your station in life.


I would know, since for many years, I was simply "surviving" one job after another, one asshole boss after the next, massive debt, massive cost of life in NYC, not knowing who I was or what I was capable of.


For years, I was just moving through life like most of us - as a slave, always hopeful for the better, but never doing enough - or often enough - to get real results.


And then I got sick of my own sh*t.


I got tired of always reacting like a slave.


I got sick of always worrying about how others saw me.


Sick of comparing myself to friends, classmates, colleagues.


Tired of worrying constantly, about everything.


Tired of being tired.


So I took the only action I knew to take.


I read and learned from those who overcame similar challenges successfully and learned their formula.


I stopped looking outside of myself for answers about myself.


I discovered my life mission.


And then everything clicked.


The years of frustration, dead ends, awful mistakes.


Suffering inflicted by others and mistakes inflicted by myself.


The stress of being broke, being homeless, being unable to pay for so many things.


The crushing pressure of $250K in debt from law school.


The flying blind through 4 career changes.


Broken relationships and friendships.


Getting screwed by people I trusted, screwed in business deals, big and small.


Confusion, depression, always feeling stuck and out of my element.


Oh yeah, and my kid got cancer in the middle of it all, to boot.




Why did I have to go through it all?!




I had to make it through hell to be able to help others avoid it or get out quickly.


My crazy life story was suddenly my greatest asset, not some awful secret to hide and bury.


And suddenly, my life mission was clear.


I knew exactly what I had to do.


I had a strong message of empowerment to deliver to others like me dealing with the same things.


To help smart, driven middle-class kids like myself to find their life mission and dream job,


Work on things that matter to them,


Add massive value,


Build a successful career


And side business and


Become the best version of themselves.


The answer had always been hiding in plain sight, right on my nose.


I stopped comparing myself to other people.


I stopped giving a sh*t about others' opinions of me.


I learned to forgive myself.


Nobody owed me a thing.


I owed many people for helping me on the way.


I thanked those people - teachers, rabbis, family - regularly, in person, with gifts.


I learned to practice gratitude - EVERY. SINGLE. DAY AND NIGHT before sleep.


I became a more spiritual person who saw himself as part of something much greater than himself.


I became my own boss - first, to take care of my sick kid, then because I saw I was damn good at coaching and consulting Fortune 500 execs to change careers and become the best version of themselves.


Clients got massive value with amazing results - and happily left great testimonials.


I invested heavily in the best coaches, so I could become the best version of myself as a human and coach.


Coaching on mindset, methodology, sales, copywriting, creating premium packages, website optimization, finding my ideal client, marketing, you name it.


My coaching dramatically improved.


Bad friendships fell away.


My marriage improved.


No longer was work, just work.


I was helping great people transform their lives and careers and businesses.


I felt like a million bucks despite the daily grind of being an entrepreneur, the mistakes I made, the cashflow roller-coaster.


My prices went up by 3x in a few months.


I was in acquisition talks with the top executive coaching firm in NYC after just 9 months coaching full-time.


The results my clients got were now dramatic, not just great.


It was time to work only with the RIGHT clients, and I narrowed my focus to finding them. They started finding me.


I was published or mentioned in Forbes, Inc., Fast Co., Mashable, BBC, PBS, lots of top blogs.


After a few months, I made it onto top podcasts like Entrepreneur on Fire, As Told By Nomads, Conscious Millionaire, The Blind Entrepreneur and others.


I'm open about my failures and mistakes and challenges.


I lead with my story.


And I get my clients breakthrough results they only dreamed of.


That's why they trust me time and again to help them get through their challenges at work and in business.


I will happily help you do the same, provided you CHOOSE YOURSELF.


From now until the end of Cyber Monday, I will be taking on several new clients at a ONE-TIME-ONLY 50% discount on ALL MY PROGRAMS and SERVICES...


Including my marquee programs: Total Career Makeover, Executive Career Boost, Startup Igniter Program and others.


This is your once-in-a-lifetime chance to stop whining, quit being lazy, stop making resolutions and work with me to GET MASSIVE RESULTS in 2018.


Head over to our homepage, MasterTheTalk.com right now and do what you should have done years ago.


INVEST IN YOURSELF as a human, professional and entrepreneur.


And if it's your friend or kid that needs a Christmas or birthday gift they'll treasure for life, then let's talk.


***MAKE MISTAKES*** - LOTS of them and regularly. Now's the time. If you're not, you are playing it safe too often and likely won't amount to much but the cookie-cutter self for your demographic. (The worst mistake of all. Will bring regrets in droves later - look around ;) You'll never make such flavorful, interesting, painful, stupid or instructive mistakes when you grow older. Don't change a thing! Especially if you love someone, love them without a hair of difference from how they are, especially if you care for them. Same goes for you (while not discounting everything else in this section!!)

Don't waste so much time thinking! Go do things! Make those mistakes already! Don't waste so much time on stupid things and worse, stupid people! Waste your time constructively - learn something new, take a walk and think, meet new people, do something - don't just stew in your own juices all day!

Be alone constructively. Don't be alone with just your fears and the cudgel of your guilt all the time. Be alone for good reasons - to reflect on all parts of your life, to write (and write often - the best therapy!), to cook and experiment in the kitchen (so you can invite friends an dates), to plan, to learn. Use the time wisely, PLEASE!

An iron faith and unreasonable optimism will get you through the toughest times. True friends and ones, with all their rough edges, will help a great deal, as well. Choose them wisely!

Don't be intimidated by very successful or famous people - they're just as human, with the same foibles. Don't lionize them. Learn how they overcame their human problems and character flaws to get where they are today.

Don't wear your complex(es) on your sleeve or face! Everyone can read you much more easily than you think.

You can fool some of the people all of time and all of the people sometimes. but you can't fool all of the people all of the time.

Don't be ashamed of yourself or anyone close to you. It's a poor reflection on you, much more than them.

When you're angry, ashamed or annoyed by someone, you're usually projecting some problem of your own. Have enough presence of mind to realize this and work to correct the problem in you.

Don't criticize someone unless you have basis for it, have taken care of your own shit first, it's strictly necessary to correct a problem and it's for the good of that person or the enterprise or humanity. If you criticize, don't cretin-ize.

-- Look for patterns in everything. How does your GF/BF behave? How does your boss behave at certain times of the day, week, month, quarter? What do they have going on outside work that's bothering them? How can you help make their life easier?

How does the job market function? Are more jobs posted after quarter-end results are in? After the Fed announces interest rate policy?

Look for data on anything you need to understand. Try to see the patterns in the data. It's a gold mine. Not all data is on a spreadsheet - the best is in your brain.

Observe people, observe trends in politics, finance, psychology, history. Form your own opinions, run them by people, argue your case, lose, improve.

Iterate. A-B test yourself constantly. Refine, repeat. Induce, deduce, repeat.

Automate your life and thought processes even while expanding and learning new things. It will just make the process easier and more efficient. At least make an effort and do your best. Otherwise, you'll just get hopelessly lost.

Learn to integrate knowledge and information effectively. Organize ruthlessly - into folders, compartments, niches, etc. Make sense of what you observe.

Once you start seeing patterns, you can contribute a great deal more than others who work thoughtlessly. You can improve processes and create and invent based on this process of pattern-seeking.

Creativity is a critical (but of course not only) component to your individual success.